Exploring information interactions in the context of Google

The study sets out to explore the factors that influence the evaluation of information and the judgments made in the process of finding useful information in web search contexts. Based on a diary study of two assigned tasks to search on Google and Google Scholar, factor analysis identified the core constructs of content, relevance, scope and style, as well as, informational and system ‘ease of use’ as influencing the judgment that useful information had been found. Differences were found in the participants’ evaluation of information across the search tasks on Google and on Google Scholar when identified by the factors related to both content and ease of use. The findings from this study suggest how searchers might critically evaluate information, and identifies a relation between the user’s involvement in the information interaction and the influences of the perceived system ease of use and information design.